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The client, a company with sales in 5 European countries needed to launch a new product line with new packaging design per target country/group, entrance in target markets with a special, niche dyeing/coloring product for metallic surfaces with thermal insulation properties and company establishment in Austria.

They asked for our help. We did the strategic marketing planning, the market research and concept drawing. We also did new product portfolio design and implementation, design and implementation of technical packaging specifications, creation of promotion material and export consulting.

These resulted in turnover increase by 1,2 million euro the 1st year and 2,6 million euro the 2nd year.